Book Review: The Fred Factor

My summer reading list did not consist of only fiction, this year. I also read a couple of books that would just help my tought process and way of living. My Dad had read The Fred Factor by Mark Sanborn and found it very useful in not only his profession, but also life general. Its a small book with a big impact.
This book only took a couple days to read. That’s only because I spent more time visiting with family, than reading. Its only 110 pages long. It was the first “self help” book I’ve ever been able to finish.
Its a book about putting the passion and drive back into your life and work. Sanborn inspires us to find this desire to do our best not just for your business, but for yourself. We’re reminded we should strive for our best not to be recognized, but simply to create value within ourselves, first.
In his book, Sanborn teaches us what a Fred is, how to become one, and how to create them. Little did my father know, upon suggesting the book, that its timing would be so perfect. Sanborn talks quite a bit about leadership, in his book, as well. I read the book at the beginning of July and started my new job as salon leader not long after.
I won’t lie, it helped make the interview process a little easier on me.
I’d like to share a few of my favorite quotes from Sanborn with you:
Everyone wants to count, to know that what he or she does each day isn’t simply a means of making a living, but “a living of making meaning.” The unhappiest people of all may well be those who go to jobs they hate because they need the money. Why not go to a job you love because you need the money? you can. Convert your job into one you love, not by doing a different job, but by doing the one you have differently!
pages 29-30
Here’s a mystery: If you expect praise and recognition, it will seldom come. I really don’t know why, but life has demonstrated repeatedly that if your motive for doing something is to receive thanks or praise, you’ll often be disappointed. If, however, you go about doing the right thing, knowing that the doing is its own reward, you’ll be fulfilled whether or not you get recognition from others. When reward or recognition comes, it will be icing on an already tasty cake.
page 31
Attitude colors everything you and I do in life.
A positive attitude works out of opportunity, not obligation.
A positive attitude looks for the best, not the worst, in circumstances.
A positive attitude is “can-do,” not “must-do.”
A positive attitude is hopeful, not pessimistic.pages 112-113
The fact is that everybody is already making a difference every day. The key question is, What kind of difference is each of us making.
page unknown
The Fred Factor is great for anyone, no matter your interests or job–or lack there of. I really encourage everyone to read it. Especially those of your feeling in a rut about life and/or work. Sanborn’s message is sure to freshen your spirit and drive for success.
I borrowed the book from my dad and then Billy checked it out from the library. I plan to add it permanently to my library very soon.
Has anyone else read this book? What are your thoughts?
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Alexis Grace







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